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PROJECT DETAILS

24th International Home Appliance Exhibition – HAMEX 2025

Green’s Trust in Segal’s Creativity: A Standout Presence in the Home Appliance and HVAC Industry

At the 24th International Home Appliance Exhibition (HAMEX 2025), the competitive atmosphere pushed brands to seek unique and standout presentations. Green HVAC Company, in collaboration with the creative team at Segal Media, delivered a striking and memorable presence that truly stood out.


 

For this project, Segal Media blended projection mapping technology on a curved wall with interactive floor visuals, creating a fully immersive and multi-dimensional environment. Visitors found themselves transported from a refreshing forest to a mesmerizing journey through the galaxy. The combination of synchronized sound, spatial storytelling, and vivid visuals turned the booth into a complete sensory experience—far beyond a typical exhibition space.

The interactive design encouraged attendees to take photos and videos, resulting in widespread social media sharing. This organic engagement boosted Green’s brand identity and made their booth one of the most visited and talked-about experiences of the exhibition.

Segal Media fuses art, design, and cutting-edge technology to create unforgettable brand experiences—and is ready to bring the same creative energy to your next project.

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