Interactive Room at Mobarakeh Steel Booth in the International Metallurgy Exhibition

Interactive videomapping as an effective art for connecting with the audience at the exhibition

The International Metallurgy Exhibition (Iran Metafo) is one of the largest and most reputable metallurgy exhibitions in the Middle East, held in Tehran. Mobarakeh Steel Company, as the largest steel manufacturer in the country, showcased its innovations in processes, products, and production methods through a specially designed booth and the use of cutting-edge exhibition technologies.

In collaboration with experts from Segal Media, Mobarakeh Steel Company presented its capabilities to the audience in a novel way, setting it apart from other participating companies. Segal Media designed an interactive room with platforms and interactive videomapping that could detect hand movements. This encouraged participants to engage and receive valuable information. Energetic and impactful presence at international exhibitions is a primary concern for large and innovative companies. Segal Media, with its skills, knowledge, and utilization of the latest world-class technologies, makes this possible.

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Virtual Sky Mapping show مشاهده پروژه بعدی

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